Vedix joins Kunal Kapoor to promote his new campaign, Marketing & Advertising News, AND BrandEquity


Ayurvedic personal care brand Vedix has announced a new digital marketing campaign with actor Kunal Kapoor as the face of the marketing initiative.

Jatin Gujrati, Business Manager – Vedix, says: “Every individual wants to look good and have confidence in their hair. Baldness is a common phenomenon especially among men. But richly designed and personalized Ayurvedic solutions for each client can help them manage hair loss and also generate new hair growth. We are delighted to begin this partnership with Kunal Kapoor who is confident in his skin and lights up screens every time he turns on. Vedix also brings the same effect on its customers. Vedix believes that we are the true heirs of the proven 5000 year old Indian Ayurveda heritage and bring it to our clients in India and around the world in a modern avatar.

Kapoor says: “A large number of men in India have reported hair loss in 2020. It is because of the pressure of work and the stress of the pandemic. But also because of the simple fact that as you age, your hair needs more care. Hair loss is not just about genetics. Many of us don’t know that fancy hair products contain harmful chemicals that damage your hair over time. Vedix has spent a lot of time researching and understanding Ayurveda to formulate a diet for combating hair loss, reducing dandruff, and stimulating hair growth. Their real-time analysis of hair problems helps you choose the right regimen for you.

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