QuackQuack Celebrates Users with “Match to Hoga Hi” Campaign, Marketing & Advertising News, ET BrandEquity

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A photo of the campaign

Celebrating new users and inviting more Indians to find friends and love each other through the dating app, QuackQuack has launched its new advertising campaign – “Match Toh Hoga Hi!” encourage people to join their community and find the right person for themselves.

QuackQuack’s ad campaign aims to reach audiences in tier two cities, where 70% of new users come from. Through this campaign, the brand aims to reinforce that dating doesn’t have to be difficult and that finding a partner and connecting with new people is extremely easy while keeping your comfort in mind.

Ravi Mittal, Founder and CEO of QuackQuack, said, “It’s extremely exciting to see so many people connecting and finding a match for themselves with QuackQuack. When we started in 2010 things were quite different, but over the years people have really embraced dating apps and QuackQuack in particular.”

“With our growing community in mind, we are working on introducing many new concepts that help people better engage and we look forward to welcoming many new people,” added Mittal.

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‘What’s Your Problem’, a Wondrlab company, conceptualized the campaign. It will be promoted in the media and also through influencer marketing to reach the target audience…

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