ERGO Announces ERGO Content Automation Now Available on Salesforce AppExchange, the World’s Leading Enterprise Cloud Marketplace


ERGO customers can benefit from the power of automated content for modern email newsletters that drive tangible, long-term value, engagement and loyalty

NEW YORK, January 26, 2022 /PRNewswire-PRWeb/ — ERGO today announced the launch of its ERGO Content Automation Services on Salesforce AppExchange, enabling customers to reduce the hassle of producing email newsletters.

ERGO provides marketers with a platform that automates modern email newsletter content, enables true 1:1 engagement at scale, and frees up resources and time to focus on higher-level marketing strategy.

Integrated directly with Salesforce, ERGO Content Automation is currently available on the AppExchange at

ERGO content automation

Every organization has an email newsletter, but newsletters have a reputation for being a pain to deploy. A big part of this is because producing effective newsletters that deliver tangible value to every customer takes a huge amount of time and resources. The advantages of ERGO include:

  • Automate the creation of 1:1 content that guides customers with recommended next best posts based on individual level profile and behavior. With each cycle, ERGO’s AI enriches the available data and enriches the content for each client.

  • Simplify the production of email newsletters. With the push of a button, dynamic content modules are published directly to your Salesforce Marketing Cloud instance and enable an engaging inbox experience.

  • Provide meaningful personalization that isn’t limited by new privacy and data tracking policies. ERGO’s complete solution makes it work without relying on “real-time” content delivery data for email and newsletter subscribers.

News Comments

“ERGO offers a solution to a problem that many marketing teams face: overcoming the daunting task of producing effective email newsletters with limited time and resources,” said John Hendricks, CEO of ERGO. “Our Salesforce Marketing Cloud integration brings the power of content automation to even more organizations looking to drive more engagement and ROI from their email newsletter programs.”

“ERGO Content Automation for Salesforce Marketing Cloud is a welcome addition to the AppExchange as they power customers’ digital transformation by delivering meaningful personalization,” said Woodson Martin, General Manager of Salesforce AppExchange. “AppExchange is constantly evolving to connect customers with the right apps and experts for their business needs.”

About Salesforce App Exchange

Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers businesses, developers, and entrepreneurs to create, market, and grow in entirely new ways. With more than 6,000 listings, 10 million customer installs, and 117,000 peer reviews, AppExchange connects customers of all sizes and industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.

Additional Resources

Salesforce, AppExchange and others are among the registered trademarks of, inc.

About ERGO
ERGO empowers email and newsletter teams to engage with customers and subscribers at 1:1 scale through the power of automated content for newsletters that drive tangible, long-term value, engagement and loyalty. Some of the world’s leading innovative brands rely on ERGO’s Smart Content™ engine that leverages AI to present the next best messages to their customers based on each individual’s profile and behavior. Founded in 2007, the company is headquartered in New York City with distributed teams United States. Learn more at

Media Contact

Pierre MoranIndicate Media, 347-880-2895, [email protected]



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