Aamir Khan teaches ‘Zindagi Ka Syllabus’ in new Vedantu, Marketing & Advertising News, AND BrandEquity campaign

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Aamir Khan teaches in Vedantu’s new campaign.

Online tutoring platform, Vedantu launched a new brand campaign ‘Syllabus Zindagi Ka’ to highlight the importance of an inspired teacher in the life of every student. The campaign focuses on real-life stories of how Vedantu teachers deeply inspire and impact their students, regardless of the physical distance between teacher and child.

The film features Vedantu brand ambassador and actor Aamir Khan. They emphasize the importance of a teacher’s responsibility to educate students and instill in them life lessons of kindness, love and trust, which are as important, if not more so, than academic success.

The films are based on the real experiences of Vedantu teachers and students across the country. They are conceptualized by Vedantu’s in-house brand team and inspired by co-founders and master teachers. The slogan “Kuch teachers humein #ZindagiKaSyllabus sikhaate hai” recognizes teachers who impart meaningful life lessons beyond online classes and in the process leaving a deep impression on students.

Maninder Bali, Brand Marketing Manager, Vedantu, said: “In India, regardless of income level, a parent will choose to spend more on education than even on healthcare. of responsibility that rests on our shoulders at Vedantu. If parents place that kind of faith in us, the least we can do is give our all to ensure that their children receive the best teachers, the best learning, and the best chance to create a really successful way of life. real teachers and students in Vedantu. In a way, it’s less a campaign than a slice of life in Vedantu.

He added: “As we spoke with our teachers and students, we realized that their experiences were a gold mine of inspiration and that their stories should be shared with all teachers and students across the country. To this day, older students remember life lessons taught to them by Vedantu teachers, and our new campaign recounts those experiences through the power of storytelling. Keeping learning and motivation at heart, our teachers continue to inspire students across the country, far beyond academics.

The films will be released on the following platforms in Hindi, Marathi, Kannada, Tamil, Malayalam, Telugu and Bengali. They will be shown on major TV news, movie channels, YouTube, Instagram, Facebook and other websites. Two out of four advertisements are broadcast live.

Watch the ads here:

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